Paid Media Marketing Manager, Québec

This range is provided by LTF Digital. Your actual pay will be based on your skills and experience— talk with your recruiter to learn more.

Company Overview LTF Digital is a leading digital marketing agency specialising in the medical aesthetics industry. We help clinics and practitioners connect with patients, build their brands, and grow their businesses through cutting‑edge digital strategies. Our team is passionate about creating impactful campaigns and delivering measurable results. We offer a collaborative, dynamic, and remote‑friendly work environment where your contributions will make a difference.

Job Summary (Applicants Must Be UK Residents) We’re seeking a talented and results‑driven Paid Marketing Manager to develop, implement, and manage our advertising campaigns across Meta platforms (Facebook, Instagram and Google). The ideal candidate will have a deep understanding of Meta's advertising tools, audience targeting, and analytics to drive lead generation, brand awareness, and overall business growth. This position is remote, offering flexibility and autonomy.

Key Responsibilities

Campaign Development&Execution: Design and execute innovative Meta/Google ads advertising campaigns aligned with business objectives and tailored for the UK audience

Audience Targeting: Conduct thorough audience research to identify and target ideal customer segments within the UK on Meta platforms

Budget Management: Strategically allocate and optimise advertising budgets to maximise ROI

A/B Testing: Implement rigorous A/B testing methodologies to continuously improve campaign performance

Data‑Driven Analysis: Analyse campaign metrics, extract actionable insights, and optimise strategies based on data

Reporting: Prepare and present clear reports on campaign performance, highlighting successes, challenges, and key learnings

Collaboration: Work closely with cross‑functional teams (design, content, sales) to ensure campaign alignment and seamless execution

Qualifications

Experience: Minimum of 1 year of proven experience around paid media, with a demonstrable track record of success within the UK market

Skills: Some knowledge of Meta Ads Manager, Facebook Business Suite, Google Adwords, Google Tag Manager and Google Analytics

Data Analysis: Strong analytical mindset with the ability to interpret and act on data insights

Creativity: Ability to develop highly engaging ad copy and creative assets that resonate with a UK audience

Adaptability: Stay updated on the latest Meta platform changes, emerging trends, and best practices in digital advertising within the UK

Communication: Excellent verbal and written communication skills

Remote Work Proficiency: Self‑motivated with the ability to manage time and projects independently in a remote environment

Preferred Qualifications / Experience

Minimum 1 year in a marketing agency or in‑house marketing department

Meta Blueprint certification (or similar)

Experience with other social media advertising platforms (e.g., TikTok, Twitter, LinkedIn)

Understanding of how all marketing channels (e.g., social media, email marketing) can impact campaign success KPIs

Experience with landing page refinement/conversion

Medical/Clinic based Marketing experience

Compensation and Benefits

Competitive salary commensurate with experience ranging from£27k to £32k PA – subject to a successful probation

Comprehensive benefits package:

28 holiday days (excluding Public Holidays)

Health insurance

Team event away days

Flexible working hours

Pension contributions

Opportunities for professional development

Seniority level Entry level

Employment type Full‑time

Job function Marketing

Industries IT Services and IT Consulting

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