Senior Manager, Medical Marketing (Remote Working) (Toronto)

Overview

At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity, and courage of a small business owner. Here, we all play an integral part in helping business owners, entrepreneurs, non‑profits and individuals to succeed by giving them all the help and tools they need to grow online. We are seeking a Senior Manager, International Growth, to own and scale customer acquisition across key international markets, including Canada, the UK, and ANZ.Responsibilities

Performance Marketing Ownership: Own acquisition performance across Paid Search (Google, Microsoft) and Paid Social (Meta, TikTok, emerging platforms). Bring a prospect and customer‑first mindset to build an engaging creative story that resonates and converts future customers. Continuously optimize campaign structure, bidding strategies, creative, and audience targeting. Partner with Product and CRO teams to improve landing page performance and onboarding conversion. Identify opportunities to improve lead quality, conversion rates, and payback periods. Build and execute a structured experimentation roadmap across creative, audiences, bidding, and landing pages.International Market Growth: Adapt strategies by market, including localization of messaging, creative, and channel mix. Develop market‑specific insights across the competitive landscape, pricing sensitivity, and customer behavior. Partner with Analytics, Marketing Ops, Creative, and Product teams to align on growth priorities. Ensure tracking integrity, attribution alignment, and performance visibility.Performance Reporting: Own weekly and monthly performance narratives, including drivers, actions, and next steps. Translate data into clear insights to inform decision‑making and prioritization. Track growth in Gross Adds across international markets within CAC targets. Qualifications

6+ years in performance marketing or growth roles with direct acquisition accountability. Deep hands‑on expertise in Google Ads and robust experience with Paid Social platforms (Meta required, TikTok preferred). Strong analytical skills with the ability to diagnose performance across the funnel. Strong bias for testing, iteration, and continuous improvement. Experience partnering with Product, Analytics, and Creative teams. Strong communication skills with the ability to influence stakeholders through data. Experience managing international markets such as UK, Canada, and ANZ. Familiarity with attribution models, incrementality testing, and LTV‑based optimization. Responsible for full‑funnel performance, not just media efficiency.Pay&Benefits

Pay Transparency– All Full‑Time Employees: $142,235—$178,491 CAD. A generous paid time off policy and a competitive benefits package that supports the health and well‑being of you and your family. Equal Opportunity

We do not discriminate on the basis of race, color, religion, sex, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, genetic information, veteran status, or any other status protected under applicable law. We celebrate one another’s differences and are proud of our culture of diversity and inclusion.

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