Marketing Strategy Lead at Morison Insurance (Hamilton)

Join Morison Insurance as a Marketing Strategy Lead in Hamilton, Ontario. This in-office role focuses on strategic guidance, digital marketing, and audience insights to elevate brand visibility. As a Senior Marketing Specialist, you will spearhead marketing strategies and direct the brand vision for Morison Insurance. With 3-5 years in progressive marketing and solid digital marketing expertise, this role emphasizes analytics, audience understanding, and effective communication. You’ll work collaboratively with the Digital Marketing Specialist to implement strategies that resonate with audiences while enhancing performance through actionable insights. Key Responsibilities: • Monitor marketing performance and translate data into recommendations • Develop audience-centric communications and consistent brand messaging • Own SEO strategy and oversee digital advertising channels • Lead integrated marketing strategies aligning with business goals • Approve marketing output and ensure brand voice consistency Requirements: • 3-5 years of marketing experience, focusing on digital marketing • Strong analytical skills and knowledge of SEO best practices • Proficiency with AI tools and design software • Excellent communication skills for audience engagement • Post-secondary education in Marketing or related field Leverage your strategic marketing skills to make a significant impact at Morison Insurance in Hamilton. #J-18808-Ljbffr Apply on Kit Job: kitjob.ca/job/2nf1zm