Post Enrollment Marketing Operations Lead Ottawa

Oversee post-enrollment marketing strategies as a Senior Manager in Lifecycle Marketing. Focus on retention, churn prevention, and maximizing customer LTV in this fully remote role. This position requires a strategic thinker capable of integrating fragmented systems into a streamlined process for customer engagement. You will take ownership from Day 0 onboarding through retention programs and winback initiatives, ensuring all strategies are effective and measurable. Your insights will directly impact product positioning and pricing based on churn data. Key Responsibilities: Lead comprehensive lifecycle engagement tactics Execute targeted churn prevention measures Craft educational and persuasive customer communications Ensure compliance with deliverability standards Develop winback strategies for former customers Requirements: 7+ years in lifecycle marketing within subscription models Proven track record managing extensive email/SMS volumes Proficiency with platforms like Customer.io Successful history of early-stage churn reduction Robust analytical competencies for reporting Take charge of customer engagement strategies, improving retention and conversion rates through comprehensive lifecycle management. Apply on Kit Job: kitjob.ca/job/2q19bo