Sr. eCommerce Manager (Strathcona)

ABOUT US: Sundays was founded in Vancouver in 2019 by four friends with deep roots in furniture and retail. We design West Coast modern pieces: warm, functional, built to last. We sell direct to customers across the US and Canada, online and through showrooms in New York, Pasadena, Vancouver, Toronto, and Calgary. Our sister brand Hetta takes a more refined, traditional approach, while upholding the same commitment to quality. Reporting to the VP of eCommerce & Marketing, the Sr. eCommerce Manager owns the end-to-end onsite experience across Sundays and Hetta, translating brand and commercial strategy into a seamless, high-performing digital storefront. This role blends strategic thinking with hands-on execution, shaping how customers discover, explore, and purchase our products online. DUTIES & RESPONSIBILITIES: - Own and optimize the full onsite customer journey, from discovery through checkout, improving navigation, content flow, and page structure - Lead end-to-end merchandising strategy across collections, category pages, and product detail pages for both Sundays and Hetta - Drive site content strategy for product launches, campaigns, and seasonal moments, from concept through execution - Partner with the Creative team to define and deliver a best-in-class eCommerce asset strategy - Build, test, and optimize landing pages to align with paid and organic traffic strategies - Lead conversion rate optimization (CRO), developing hypotheses, executing A/B tests, and implementing improvements that drive performance - Create onsite content that clearly communicates product value, differentiation, and quality - Establish and maintain a performance reporting cadence across key metrics including engagement, conversion rate, and site speed - Leverage analytics and UX tools (e.g., GA4, Microsoft Clarity, event tracking, user testing) to identify friction and inform improvements - Partner with Development and Design to prioritize and launch new site features and functionality - Define and maintain eCommerce best practices across merchandising, content, and workflows, building scalable playbooks SKILLS & QUALIFICATIONS: - 5–7 years of eCommerce experience, preferably within a high-growth DTC or digitally native brand - Strong working knowledge of Shopify Plus (or equivalent platforms) and the broader app ecosystem - Proven experience in A/B testing, UX principles, and conversion rate optimization - Strong analytical skills with the ability to interpret data and translate insights into action - Excellent project management skills, with the ability to manage multiple priorities in a rapid-paced environment - Clear and confident communication skills across cross-functional teams - Hands-on experience leveraging AI tools within eCommerce workflows (e.g., data analysis, site optimization) - Self-starter mindset with a proactive, ownership-driven approach WHAT WE OFFER: - Comprehensive benefits plan (health, dental, vision) - Generous product discounts across Sundays and Hetta - Free weekly classes at Ride Cycle Club - Kitchen stocked with coffee, tea, and fresh fruit - A modern, open office in East Vancouver with views of downtown and the mountains - Professional development opportunities - Hybrid work model (currently Monday, Wednesday, and Thursday in-office; subject to change) Salaray range for this role is bugeted at $80,000 to $120,000 CAD, plus performance bonus Sundays is an equal opportunity employer. We welcome applications from all qualified candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or age. Apply on Kit Job: kitjob.ca/job/2p0452