Senior Media Planner at Critical Mass (Alberta)

Critical Mass seeks a Senior Media Planner to drive client-focused marketing strategies. This hybrid role focuses on campaign management and multi-channel optimization for client success. As a Senior Media Planner, you will manage interactive marketing campaigns while acting as the primary client contact. Your expertise will support media planning across digital channels like paid search, social media, and video. Collaborating with internal teams and external partners will be crucial for ensuring campaign execution and effective communication. Key Responsibilities: • Launch and manage media campaigns with performance reporting • Act as the main contact for client communications and updates • Oversee campaign setups and facilitate smooth execution • Collaborate with investment teams for optimal media placement • Provide analytics and ROI reports on campaign performance Requirements: • 3-4 years of agency experience in media planning • Proven expertise across multiple media channels • Familiarity with planning tools like PRISMA • Robust communication skills and proactive problem-solving • Experience with media ad trafficking software Combine your strategic media planning skills to enhance client campaigns at Critical Mass. #J-18808-Ljbffr Apply on Kit Job: kitjob.ca/job/2pmpri