CoLab Senior Product Marketing Role (St. John's)

Be a leader at CoLab as a Senior Product Marketing Manager, focusing on strategic messaging and launches for engineering teams. Partner with cross-functional teams to create compelling product narratives. In this role, you’ll turn complex ideas into clear messaging that resonates with customers and internal stakeholders. You will work alongside the Product Marketing Manager to execute quarterly launch plans and enhance messaging across all marketing channels. Your strategic insights and hands-on approach will ensure alignment on essential product features and market positioning. Key Responsibilities: - Implement product launches via clear campaign messaging - Manage messaging for launches, including social content - Collaborate on product roadmap understanding and launch logistics - Develop educational resources for customer-facing teams - Enhance website messaging for core features and use cases Requirements: - 5-7+ years in the B2B sector or manufacturing - At least 2 years in product marketing roles - Robust customer insight and data application - Experience influencing internal and external stakeholders - Blend of strategy formulation and tactical execution Lead CoLab's market strategy in this essential senior marketing role. Apply on Kit Job: kitjob.ca/job/2o3scm