Junior Social Media Manager, Toronto

We're looking for a Social Media Specialist (Junior) to support the execution and growth of our social practice across a portfolio of lifestyle and brand clients. This role is highly hands-on, blending content creation, account coordination, and strategic support. You'll own smaller accounts end-to-end while contributing to larger campaigns alongside senior team members.

What You'll Do

Social Media Strategy Support

• Support the development of social media strategies, including content pillars, brand voice, and platform approach
• Contribute to pitch decks and new business proposals with research, trend insights, and creative ideas
• Bring forward culturally relevant ideas for moment marketing and reactive content opportunities

Influencer & Creator Coordination

• Assist with influencer outreach, vetting, and coordination
• Support campaign execution including timelines, deliverables, and content approvals
• Help manage contracts, usage tracking, and basic budgeting/logistics

Content Execution & Creation

• Execute day-to-day content across platforms (Instagram, TikTok, etc.), including scheduling and publishing
• Write captions, posting notes, and adapt copy to brand voice
• Create and edit content as needed (short-form video, UGC-style assets, light design work) using tools like Canva, Figma, or Adobe
• Support on content shoots and capture (including occasional evenings/weekends)

Team Collaboration

• Work closely with internal creative, design, and copy teams to bring content to life
• Support asset coordination and ensure timelines and deliverables are met

Platform & Account Management

• Manage daily social activity across assigned accounts, including publishing, monitoring, and basic optimizations
• Own smaller clients independently, with oversight from senior team members

Trend & Culture Monitoring

• Stay on top of platform trends, formats, and cultural moments
• Proactively bring ideas that push brands to show up in relevant, engaging ways

Analytics & Reporting

• Track performance metrics and compile reports
• Pull key insights and recommendations to inform future content

Client Communication & Project Management

• Support client communications, including status updates, feedback, and approvals
• Help manage timelines across multiple accounts and ensure smooth delivery

Community Management

• Support day-to-day engagement across brand channels (comments, DMs, interactions)
• Flag opportunities and risks, escalating when needed
• Contribute to building active, engaged communities

You Are

• 1–3 years of experience in social media, content creation, or digital marketing
• Highly organized and detail-oriented, with the ability to manage multiple accounts
• Comfortable creating content (especially short-form video) and writing copy
• In tune with social trends, platforms, and internet culture
• Eager to grow into a more strategic, client-facing role