Director, Channel Management and Distribution, Personal …, Toronto

What you’ll be doing As a member of the Savings, Investing and Advice team, you’ll play a key role in driving the growth and success of our retail investment portfolio. As the Director of Channel Management & Distribution Strategy, you’ll be accountable for enabling strategic growth across channels, executing impactful campaigns, and providing actionable business intelligence. You’ll work closely with leaders across Personal Banking, Imperial Service, and Global Asset Management (GAM) to identify opportunities, improve product penetration, and enhance both the client and advisor experience. You’ll translate high-level strategy into measurable outcomes, using data and insights to inform decisions and deliver results. You will work in a hybrid arrangement, spending 1-3 days per week on site. How you’ll succeed Distribution Strategy & Growth Enablement - Identify opportunities to deepen client relationships and increase deposits across Savings, Investing, and Advice products. - Collaborate with distribution leaders to enhance product penetration, adoption, and advisor confidence. - Transform market and advisor insights into actionable business strategies and product recommendations. - Support the design of product shelf architecture and positioning for mutual funds, managed solutions, fee‑based programs, and GIC integration. - Monitor product usage, adoption trends, and channel effectiveness to drive ongoing improvements. Campaigns, Offers & Portfolio Activation - Lead the planning, design, and execution of strategic campaigns and investment offers, including 120‑day cycle planning. - Partner with cross‑functional teams to drive coordinated campaign activation and ensure alignment with client outcomes, portfolio priorities, advisor readiness, and profitability goals. - Track and analyze campaign effectiveness, optimizing strategies based on measurable results. Consulting & Business Intelligence - Serve as a strategic advisor to senior leaders, providing data‑driven recommendations to influence decision‑making. - Analyze sales, product penetration, and market trends to identify targeted growth opportunities. - Develop and enhance advisor‑facing tools and communications to improve the client experience and support key portfolio objectives such as retention and income planning. Who you are - You have a university degree in Finance, Business, or a related field. Advanced credentials such as an MBA, CFA, or CPA are considered assets. - You bring extensive experience (10+ years) in advisory, marketing, sales, or strategy within financial services. - You are an exceptional communicator with strong analytical and problem‑solving skills, able to convey complex ideas to diverse audiences. - You are skilled at building relationships and excel at influencing and collaborating across all levels of the organization to drive results. - Values matter to you. You bring your real self to work and live our values—trust, teamwork, and accountability. What CIBC Offers We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. Benefits include a competitive salary, incentive pay, banking benefits, a benefits program, a defined benefit pension plan, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, a social, points‑based recognition program. Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients. We cultivate a culture where you can express your ambition, for example through Purpose Day—a paid day off dedicated to invest in your growth and development. Inclusion & Accessibility CIBC is committed to creating an inclusive setting where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and provide an accessible candidate experience. Apply on Kit Job: kitjob.ca/job/2pc8gr