Director of Integrated Marketing Communications, Vaughan

Lead transformative marketing efforts as the Integrated Marketing Communications Director, focusing on innovative beauty brands in Vaughan, Ontario. Drive campaigns that merge cultural significance with business goals.

This on-site leadership role is designed for an experienced marketer with a passion for beauty and personal care. You'll oversee an impressive portfolio, taking charge of integrated strategies across paid, earned, and owned media. Your responsibility includes influencing how brands resonate in the market through effective storytelling and partnerships.

Key Responsibilities:• Champion integrated marketing across various channels • Evolve earned media strategies, enhancing influencer collaborations • Execute campaigns that maximize brand impact and visibility • Align social media strategies with business objectives • Optimize paid media campaigns with agency oversight

Requirements:• Over 8 years of integrated marketing experience • Familiarity with beauty, fashion, or CPG sectors • Proven track record in influencing marketing strategies • Excellent communication and analytical skills • Knowledge of retail media platforms is a plus

Bring your strategic vision and leadership to redefine beauty marketing in a collaborative environment. #J-18808-Ljbffr