Brand & Marketing Director Position Vaughan

Join Toromont Cat as the Director of Brand & Marketing Strategy, where you will shape the company's marketing vision. This role encompasses strategic leadership in a full time capacity. The Director will partner closely with business units and report directly to the Corporate VP of Marketing. Your role involves managing multi-channel communications and ensuring compliance with Caterpillar brand guidelines. With a focus on results, you’ll leverage your 10+ years in branding and strategic communication to guide your team in achieving shared objectives. Key Responsibilities: • Uphold branding guidelines aligned with corporate identity • Conduct thorough market analysis for strategic positioning • Design and execute comprehensive communication strategies • Partner with HR to bolster employer branding • Manage marketing initiatives calendar aligned with divisions Requirements: • Bachelor's degree in Marketing or Communication • 10+ years of relevant experience • Proven leadership capabilities • Robust strategic thinking and influence skills • Bilingual proficiency in French and English Lead Toromont Cat’s brand strategy and enhance our market presence through cutting-edge leadership and collaboration. Apply on Kit Job: kitjob.ca/job/2ojx1v